Marketing Analysis International Marketing - 1544 Words

Marketing is nothing but the process to sale the product to the consumers in order to satisfy customers’ needs and to obtain profits. According to the American Marketing Association (AMA)international marketing is the multinational process of planning and executing the conception, pricing, promotion and distribution of ideas, goods, and services to create exchanges that satisfy individual and organizational objectives. In today’s competitive environment, there is necessity for many companies to be globalized, to remain in this competitive market and satisfy customer’s needs across the world. Marketing a product internationally is little difficult job for the company who is planning to launch their products internationally. Many manufacturing companies have expertise to build the new product as per their local country’s needs unless they have a deep and though analysis of launching a product as per global needs and considering a global marketing strategies. Companies can manufacture or design certain product which can sustain globally and can be sold internationally, however to launch and market those product internally is a challenge. Marketing or sale a product internationally, would need a research and thorough analysis. Many companies have their own international marketing CEO’s and separate department who handles, how to launch or market a product in to certain countries, by considering so many factors including country related governance policies, state requirements,Show MoreRelatedMarketing Analysis : International Marketing1546 Words   |  7 PagesIntroduction Marketing is nothing but the process to sell the product to the consumers in order to satisfy customers’ needs and to obtain profits. According to the American Marketing Association (AMA)international marketing is the multinational process of planning and executing the conception, pricing, promotion and distribution of ideas, goods, and services to create exchanges that satisfy individual and organizational objectives. In today’s competitive environment, there is a necessity for manyRead MoreMarketing Analysis : International Marketing1098 Words   |  5 PagesGhauri and Cataora, in their book, â€Å"International Marketing†, state that â€Å"the analysis of international Marketing in emerging markets is imperative in today’s business environment.† Indeed, with the saturated markets and low future growth prospect in developed economies such as the US and Western Europe, emerging markets such as China and India are becoming unprecedented attractive for investors for their rapid economic growth and open and stable political landscape. However, before an investor decidesRead MoreMarketing Analysis : International Marketing1340 Words   |  6 Pagesin generation ,faster communication high end technology ,improved transport system are making international market more approachable. When businesses looking for global position then hunger give them brand awareness and cost effectiveness. The main process of international marketing is start from the domestic marketing to international marketing and after that try to reach global marketing. Global marketing always refers to the globalization. When its about identical product standardization is importantRead MoreMarketing Analysis : International Marketing1749 Words   |  7 Pages Midterm Report Individual Assignment Patrick Marco International Marketing - LMIB2 3rd November 2014 Professor David James Marketing is one of the most fundamental aspects in any business success. In fact it is what you say and the way you say it whilst trying to explain how a certain product or service is, giving your target audience reason why to use or purchase it. Marketing can be a bunch of things, whether promotion, an ad, a brochure or a press release. It can simplyRead MoreMarketing Analysis : International Marketing2073 Words   |  9 Pagesinternational marketing can include all these activites incluing licensing,importing and exporting, and franchising or the full direct entry of one country into another country for business objectives. This is achieved by one country exporting other countries’ products into its own business environment; it can also enter on franchising terms or through licensing in the country of interest, or direct investment in the foreign country. Market mix development involves product promotion, product pricingRead MoreInternational Marketing Swot Analysis8581 W ords   |  35 Pages1.0 Executive Summary The main objectives of this marketing plan is to evaluate the possibilities for May Soap to enter into the new market- Philippine. There are three possible market entry strategies, which are indirect exporting, direct exporting and joint venture. Direct exporting is more favourable as it provides greater control and this is important for expanding the business in future. Most-Likely, for Lam Soon to enter into a new market like Philippine, may incur loss of around RM 25,000Read MoreMarketing Analysis : Nerium International1105 Words   |  5 PagesNerium International is a relationship marketing company that focuses on selling an innovative anti-aging product. Relationship management is also known as multi-level management, the structural dimension of this company is complexity, it contains many levels, many divisions and it is geographically dispersed. The company, founded by Jeff Olsen, launched its scientifically backed anti-aging night cream within the United States back in 2011. The companies one product made a big hit in the market byRead MoreAnalysis of the Primary Models of International Marketing721 Words   |  3 PagesInternational Marketing Introduction The three primary models that international marketing is predicated on include ethnocentric, geocentric and polycentric approaches to entering, selling to and serving new markets. Each of these approaches have inherent strengths and weaknesses associated with them, and the intent of this analysis is to explain how the way a company markets a product or service will dictate the selection of one over another. There are many cultural differences and factorsRead MoreInternational Marketing Analysis Report For Nestle Essay1636 Words   |  7 Pagesan international Marketing Analysis report for Nestlà ©. This report will mainly focus on the evaluation of Nestlà © s international marketing activities and that of their key competitors. The latest trends and developments within this particular sector investigate will also be investigated. Nescafà ©, the instant coffee from Nestlà © is the most famous products of the company, therefore Nescafà © has been chosen as the company s products for the purpose of this report to conduct a thorough analysis. WithinRead MoreInternational Marketing Analysis of Loreal1405 Words   |  6 PagesInternational marketing of LOreal 1. Introduction LOreal is a symbol of beauty and elegance. Women across the globe associate the brand with style and splendor and thrive to purchase the products. But aside from the beauty factor, LOreal is also an intriguing business agent, leading the global cosmetics industry and representing an example to other business players as well. The company has attained this position of international industry leader through sustained and gradual strategies of

Gender, Masculinity, And Masculinity - 2484 Words

This paper is devoted to the research of masculinity, in particular, to the way men lead conversations, putting major focus on gossiping. For a long time they suggested that gossiping refers exceptionally to females, but the research proves that men gossips much more frequently than women, taking a great pleasure from this process. Masculine Gossips Introduction Conversations have always played a role of indicator of masculinity and femininity, especially when they talk about gossiping. Indeed, for a long period of time they were deeply convinced that gossips have no relevance with masculinity and with the image of a real man, claiming that gossips are associated exceptionally with women and their style of leading conversations. However,†¦show more content†¦The term masculinity is also called manliness or manhood, which refers to the qualities that are traditionally associated with men, according to the US and Oxford Dictionaries. Also, the term comprises both social and biological features, by which it is meant that masculinity can be defined according to some body features and social conduct, which includes tendencies in speech and conversations. Traditionally, manliness referred to toughness, courage, and independence, as well as to many other characteristics. In American culture, since the times of confederation, men were assoc iated with business, which actually affected a vision of male conversations. Therefore, it was unacceptable for men to talk for the sake of talk, but to turn this process into the way of earning money. Margaret Mitchell reveals in her novel â€Å"Gone with the Wind† an image of strong and wise American men, who lead conversations about politicians and economical life of the country, making their predictions of the future. These characters were submerged in business talks, while women had to chat about all things whatever they wished. According to the author, women should have not chat about business, make some complicated calculations, and express their personal opinion about political life of the country. Such stereotypes concerning masculine and feminine conversations were not accidental, as in that period social roles of both sexes were clearly

Risk Management Report Strategies for Hospitality

Question: Describe about the Risk Management Report for Strategies for Hospitality. Answer: Introduction Businesses operate in an environment where sometimes uncertainty is very high. This uncertainty can have a significant impact on the operations of the business such as financial losses, low productivity among others. These uncertain events can be natural occurrences such as floods or events created by human actions such as oil spillage. The loss caused by such unpredictable events can cause loss of property, affect credibility and reputation of a business or cause financial loss directly to the business. Therefore, businesses have always to be prepared for these uncertainties by conducting risk management. Risk management refers to the allocation of resources in a coordinated manner with the purpose of being able to monitor and minimize the impact of events likely to cause harm to an organization (Hubbard Douglas, 2009, p.46).There are various standards and regulations which have been put in place to facilitate management of risks(Heinz,2010,p.79). The purpose of this report is to conduct a risk management analysis and come up with a plan a swimming and leisure center where the management has not be able to identify and manage risks in preparation for an external audit. Risk Identification Identification of risks is the first step in being able to manage risks. The majority of the risks occur because they were not identified early enough or they were not correctly identified. If a risk has been wrongly identified, the mitigations for such a risk may also be wrong and hence ineffective. There are various methods and techniques of identifying risks but the most common method is brains-storming. Other methods of identifying risks include conducting risk surveys and questions, using flowcharts and SWOT analysis(Maria,2012,p.70)For an organization to ensure risks are correctly identified there should be a risk register put in place. In relation to our case study of the swimming and leisure center, the following risks were identified; Low level of turnout whereby there are very few people who are attending the leisure center Canceled programs and activities at a short notice Chemical spills Compliance issues According to the US Occupational Safety and Health Administration (2012), toxic chemicals should be carefully stored to avoid spillage which can cause injuries to those handling them. It is aimed to avoid spillage and cause accidents which can lead the leisure center to be legally penalized due to the violation of the Occupational Safety and Health Administration Act. Risk responsibilities Managing risks is not a one person responsibility. All stakeholders of a business are responsible for the task of identifying and managing risks (Williams, 2004, p.16). However, the manager is responsible for creating a risk register. The compliance officer of the business will be responsible for monitoring and evaluation of the risk management plan. The process of mitigating risks will be conducted by all the stakeholders. Risk assessment After a risk has been identified, risk assessment is conducted in order to determine the impact of the risk on the organization. The sole purpose of conducting a risk assessment is to determine the probability of uncertain event occurring and its impact. A risk can occur frequently, occasionally, likely to occur, seldom or highly improbable. The impact of a certain risk on an organization can either be critical, catastrophic or moderate impact. Chemical spills due to the fact that they cause injuries to the staff have a critical impact on the organization. The organization will, however to spend more in the treatment of affected workers which will drive up the expenditure. The impact of low- level turnout means that an organization will incur fewer sales which may, in turn, affect the profits. The leisure center is canceling programs on short notice; hence inconveniencing customers. This hurts the public image and reputation of the leisure center which may soon lose its customers to other entities offering similar services. The management of the organization faces compliance issues because of not submitting annual risk management reports. This is catastrophic to the center because it risks closure. The table below summarizes the risk assessment for the leisure center Risk Probability of occurrence Impact Chemical spills Occasionally Critical Cancelled programs Likely Critical Compliance issues Seldom Catastrophic Low level of turnout Frequent Critical Risk response When the management of an organization has identified a risk, there must be a response to the effect. The ability of an organization to effectively respond to a risk will determine the success of their risk management initiatives (Williams, 2004, p.6).The various responses to risk include acceptance, mitigation, avoidance, and deferments. An organization can choose to change its policies so as to be able to avoid the occurrence of a certain risk. For instance, the management of the leisure center can align its compliance policies and regulations to avoid the risk of compliance issues arising in future. Risk communication Some of the risks occur because of poor communication between the various stakeholders. Therefore, there is need to establish a proper method of communication to coordinate the risk management activities between the stakeholders. This means that there should be a communication system whereby when a risk is identified; it is communicated to the relevant parties for responses. This means establishing a channel of communication following the channel of command. The business website and company brochures are some of the effective methods of communicating risk. Risk mitigation Risk mitigation is one of the ways of responding to risks. It involves creating activities to reduce the impact of a particular risk or preventing the probability of a risk occurring. Risk mitigation is the most important part of risk of management. Therefore, risk mitigation should be carefully planned and executed. One essential aspect of mitigating risk is creating a contingency plan which can be used in case activities of mitigating risks do not work (Rausand, 2011). Spillage of chemicals was identified as one of the risks. The business will draw up proper guidelines for handling and storing chemicals. Then the staff will undergo training on how to safely handle and store chemicals to prevent injuries. Improving services together with good advertising strategy will mitigate the risk of a low number of customers visiting the swimming and leisure resort. Creating a compliance policy framework will also help to reduce the impact of non-compliance. Monitoring and evaluation Monitoring and evaluation are important to ensure that the objectives of risk management are achieved. Organizations can choose to select a monitoring and evaluation team or use the compliance office of the organization to carry out monitoring and evaluation of the risk management. The evaluation will schedule evaluation activities and come up with recommendations every six months. Key Performance Indicators will be used to measure the success of the risk management programs. Below are the key performance indicators for the Leisure and swimming center in the case study; Increase in number of customers attending the leisure center High compliance rating No incidents of chemical spills Increase in customer satisfaction Conclusion and recommendation The hospitality industry has a lot of risks, some which can be foreseen while others cannot. Risk management plan is an integral part of achieving the organizational goals and objectives of the business. There should be guidelines put in place on how staff will be able to handle and store chemicals so as to prevent chemical spills. There should be also an occupational safety and health policy to cater for the staff and establish an injury register where injuries sustained by workers in the course of executing their duties are recorded. The center should embark on an aggressive advertising and public relations campaign to improve its image and credibility which has been tarnished by problems emerging due to lack of a risk management plan. This will be able to attract more customers to the swimming and leisure center and increase revenues. The management should consider employing full- time employees to improve consistency in delivery of service. References Dorfman, Mark S. (2007).Introduction to Risk Management and Insurance(9 ed.). Englewood Cliffs, N.J: Prentice Hal, 7(5), 100-115. Heinz, P. (2010). Risk Management: Procedures. Methods and Experiences, p.79-93 Haimes,Y. (2004). Risk Modeling, Assessment, and Management: Englewood Cliffs, N.J: Prentice Hal, 12(4), 212-245 Hubbard, D. (2009).The Failure of Risk Management: Why It's Broken and How to Fix It. John Wiley Sons, p. 46 Lev, V and Michael, T.(2012).Project Decisions: The Art and Science. Management Concepts. Vienna. Oxford: Oxford University Press, p.123-130 Matins, C., Garrido, M., Cassia, A. R., Fereira, M., Luiz, R. (2011). Risk Identification Techniques Knowledge and Application. Brazilian Construction, 11(7), 23-27 Rausand, M. (2011). Risk Assessment: Theory, Methods, and Applications. Harvard Printing Press, 56-73 Maria, A. (2012). Modern Methods of Risk Identification in Risk Management: International Journal of Academic Research in Economics and Management Sciences, Vol. 1, No. 6, p.67-70 Opran, C., Paraipan, L., Stan, S. (2004). Risk management: Bucharest: Communicare, p.189-200 Queiroz, Leonard (2002). "Risk Management Strategies for the Hospitality Industry," Hospitality Review: Vol. 20: Iss. 1, Article 3 Stephen, G., Hexter, E. (2005). From Risk Management to Risk Strategy: The Conference Board. New York, 18(12), 87-91 Sonia, B., David, M. (2012). Risk identification and analysis in the hospitality industry: Practitioners' perspectives from India. Worldwide Hospitality and Tourism Themes, Vol. 4 Iss: 5, pp.410 - 427

Phoenix Rising free essay sample

A pile of ash lies on the floor, small and seemingly insignificant. A slight breeze picks up, swirling the mound and gently lifting the fine powder into the air. Upon further inspection, a minute egg appears amongst soot, golden and captivating. *** My world seemed to have gone up in flames. My life was falling to pieces all around me. The death of my sister struck my family like a lightning bolt, unexpected and unwarranted, leaving us stunned and disoriented. The flickering candle light that illuminated and brightened our lives for so long had been snuffed out, leaving us floundering in utter darkness, an eternally constricting cage from which escape would never come. Six days after my sixth birth on the way to school was when my world was irreversibly torn asunder. From then on, I was always under the watchful eye of those around me, ready to catch me if I should stumble or falter. We will write a custom essay sample on Phoenix Rising or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page *** Passersby constantly scrutinize the egg. At first, it just sits there, appearing inanimate and lifeless. However, a curious thing begins to happen. A faint tap is heard, then another and another. Whatever dwells inside this enigma struggles to break free. It craves to be released from its confinement ready to face the world with newborn eyes and newfound strength. Slowly but surely tiny fissures begin to spider across the eggs surface. The confining chamber was weakening. Soon, a tiny beak can be seen breaking through the shell which held it for so long. *** After what seemed a lifetime, I emerged from within myself. It took all the strength I possessed to bore through the thick barriers that separated me from the rest of humanity, barriers of caution, reserve, and emotional detachment. As with all physical tasks, this laborious exertion increased my endurance, my individuality, and my sense of purpose. The walls I erected fell, tumbling around me. *** The infant bird discar ds the remnants of its shell. Nevertheless, it is unprepared to face the world, its weakness and insecurity prominent in its mind. It cannot discern what the future holds in store. As it surveys its surroundings, it clumsily gathers the remaining embers around itself, creating a protective shield against the harsh environment. Slowly, painstakingly, it starts to absorb strength from the surrounding area, drawing its identity from the encircling flame. Its eyes glint with fierce determination as energy revitalizes it, flooding into every fiber of its being. *** The loss of a loved one at a young age causes a rapid advancement in maturity. I could no longer simply be the baby of the family. I had to become the physician to my familys ever present pain, the support for a crumbling foundation. I tackled every task set before me with fiery passion, eager to achieve a high level of excellence. I wished to leave no trace of doubt that I could overcome whatever trial or difficulty was place d in my path. I was a new person, reborn from the ashes of hardship and persecution; one filled with single minded determination and a resilience rarely found in one so young. I was forever changed. *** Unfurling its wings, color starts to ebb into its plumage, filling the once monochromatic canvas with waves of fervor and passion. The feathers take on rich reds, vibrant oranges, gleaming golds, brilliant blues, gaudy greens, and a myriad of other colors. Finally, the phoenix lifts its head and lets out a triumphant call, unique and melodious. It has overcome the tragedy of death. Victorious, it spreads its wings and soars.

Free Essays on African Sanctus

: † African Sanctus is a universal work who’s impact is immediate, whose message is simple, the driving force is one of Praise and a firm belief in One Music - One God. It informs both listener and performer about African music and its relationship to Western polyphony† Fanshawe’s project is to †compose" a meeting between what he feels are two equal but different cultures. His intentions are pure and obviously nothing but good-hearted. I think the most successful parts, according to the intention of the project is movement#2, †Kyrie: Call to Prayer†. The Call is recited in Islam and the Choral Kyrie is sung in Latin, and this hybrid creates a strange but beautiful harmony between the two praises. One is to Allah, the other to the Christian God and, as written the program notes: †This fusion emphasises the musical relationships that do exist between the Muslim and Christian faiths; an affirmation of belief in the one God.† In movement#12 he repeats this composition: †Although the composition is virtually the same as No. 2, the juxtaposition of tape to live is completely different. The resulting tempo is therefore more fluid; the choir singing a cappella conveys an ambience of space and timelessness, which expresses unity of faith through prayer.† This two movements reminds me in a strange way about Jan Garbarek and The Hilliard Ensemble’s recording †Officium†, were Garbarek are playing his saxophone in collaboration with the Latin choral songs, even though both saxophone and the chorales on †Officium† is western based. And like Pharaoh Sanders proclaims in his powerful composition †Karma†: †The creator has a masterplan, peace and happiness for EVERY man, the Creator has but one demand, happiness through all the land† It works as a therapy on ... Free Essays on African Sanctus Free Essays on African Sanctus BEST INTENTIONS A critical essay about David Fanshawe ´s African Sanctus The Project Fanshawes project †African Sanctus† in his own words: † African Sanctus is a universal work who’s impact is immediate, whose message is simple, the driving force is one of Praise and a firm belief in One Music - One God. It informs both listener and performer about African music and its relationship to Western polyphony† Fanshawe’s project is to †compose" a meeting between what he feels are two equal but different cultures. His intentions are pure and obviously nothing but good-hearted. I think the most successful parts, according to the intention of the project is movement#2, †Kyrie: Call to Prayer†. The Call is recited in Islam and the Choral Kyrie is sung in Latin, and this hybrid creates a strange but beautiful harmony between the two praises. One is to Allah, the other to the Christian God and, as written the program notes: †This fusion emphasises the musical relationships that do exist between the Muslim and Christian faiths; an affirmation of belief in the one God.† In movement#12 he repeats this composition: †Although the composition is virtually the same as No. 2, the juxtaposition of tape to live is completely different. The resulting tempo is therefore more fluid; the choir singing a cappella conveys an ambience of space and timelessness, which expresses unity of faith through prayer.† This two movements reminds me in a strange way about Jan Garbarek and The Hilliard Ensemble’s recording †Officium†, were Garbarek are playing his saxophone in collaboration with the Latin choral songs, even though both saxophone and the chorales on †Officium† is western based. And like Pharaoh Sanders proclaims in his powerful composition †Karma†: †The creator has a masterplan, peace and happiness for EVERY man, the Creator has but one demand, happiness through all the land† It works as a therapy on ...

Four Tips For Successful Web Writing

Four Tips For Successful Web Writing Four Tips For Successful Web Writing Four Tips For Successful Web Writing By Sharon If you want people to read your web content, you have to make it appeal to them. Heres how to do it. First, pick a great title or a good one. A good title is one that tells the reader what your article or post is about. You can use humor or you can play it straight, as long as you inform the reader. Titles with number in them tend to do well. A good title, like a good article, answers the whats in it for me question for readers. Next, talk to your readers as if theyre sitting in the same room. Use the word you liberally, as you were if you were talking to someone. Good web writing is like having a conversation with the person who is reading it. Your writing voice will be a bit like your speaking voice let your personality show. Write short, clear sentences. Make it easy for people to understand what youre talking about. The web audience is international, and not everyone speaks English as a first language. So when you write, avoid jargon and obscure language and provide examples to illustrate your points. Summarize. Use bulleted lists to help people understand the essentials of your topic. Its the old rule: tell them, then tell them what youve told them. Heres a recap. Four ways to write a good web article are to: Pick a good title. Address your readers directly. Keep sentences short and clear. Provide a summary. Want to improve your English in five minutes a day? Get a subscription and start receiving our writing tips and exercises daily! Keep learning! Browse the Writing Basics category, check our popular posts, or choose a related post below:7 Examples of Passive Voice (And How To Fix Them)Among vs. AmongstWhile vs. Whilst

Low context culture of America Essay Example | Topics and Well Written Essays - 2750 words

Low context culture of America - Essay Example This essay discusses that the USA has become the most influential state on the face of the earth for the last few decades. It has enjoyed the position of the strongest economy and attracted people from all nooks and corners of the world for employment. American citizenship is a dream for middle class of almost all societies. USA is the most lucrative name when it comes to lifestyle. It is increasingly becoming international because of two main reasons. People from all over the world are migrating to USA. They all have various values, belief and cultures as well. Their stay at the new place forces them to adopt the new lifestyle. The society is affected by their views as well. The blend of native values and the imported culture is making USA more and more diverse in its behaviours and culture. Also, because of a strong economy, USA enjoys strong political position in international forums. With these two strengths, it becomes the platform where rest of the countries discuss their issue s for solutions. Because of increased cooperation with the powerful nations and influence in the developing nations, USA is successful in absorbing others in it. So accordingly, these two points pave the way for dynamism at all levels in the country. Yet, it is important to mention that USA is not diluting its culture in the imported cultures. It is rather giving birth to an international culture in which all the people find room for themselves and rigidity for traditions is over. Having a considerable population of foreigners in various states of USA, its culture has overall become a blend of all cultures. Likewise, this characteristic of American culture which gives room for all others to adjust makes it a low context culture. It is a low context culture because of the presence of highly diverse population who have different perceptions, viewpoints, lifestyles, choices, family and educational backgrounds, social systems, religions etc (Kennedy and Everest, 191). It is impossible t o unite all of them under the same attitudes hence the culture has reduced its contextual rigidity and gives all of them the freedom of speech and action. The formality is replaced by informal ways which bring convenience for people to adjust. People working in low context culture need to talk clearly and pass instructions without any misunderstandings (Treven, Sonja, MatjazMulej and Lynn, 108). On the other hand in high context culture, people expect their converser to know what the message of the communication was, without being specifically told (Beer). Great importance is placed on decorum, ambience, manner of delivery and the relative status of the participants in the communication (Goman). America is a low context culture, mainly because of the variety of different cultures and nationality of people residing there. With so many people from such diverse cultural differences, the message needs to be clear, thorough and precise to be understood by all. That will be the only way t o communicate effectively in the workplace (Huckins, 73). This paper is about a particular American artifact or belief and its comparison with other countries. Artifacts are defined as tangible signs of the culture (Saunders & Skinner, 14). The artifacts are common in culture and give the culture a sense of identification. The artifacts can be historical as well as recent. Among historical artifacts, there are numerous archaeological patterns and architectural styles that help identify the particular culture. For example, the sign of triangle reflects Pentagon. Artifacts can be seen in various aspects of life like household items, office fixtures, technological tools, scientific instruments, medical instruments, farm tools, calculators etc. There is an artifact known as American eagle. The paper discusses the various

Vitamin B12 Research Paper Example | Topics and Well Written Essays - 500 words

Vitamin B12 - Research Paper Example B12 is also known as coblamin, and the human body has large reserves of this type of vitamin inside it .The absorption of this vitamin is made possible through distil ileum; however the absorption depends on several factors, one of them is stomach, while the other is R binding factor. It is the only existent metabolite that contains cobalt. They are responsible for proper growth since they are cofactors in number of enzymes. Vitamin B12 helps in maturation of Deoxyribonucleic acid and is responsible for the proper working of both white blood cells and red blood cells. Mostly found in animal products, and are synthesized only by micro organisms. Very human body contains large reserve pool. It is primarily stored in the liver. It helps avoiding the heart diseases to large extent by keeping the blood level of amino acid homocysteine low. In elder age it helps preventing many diseases and problems (John.N.Hathcock, 2004). Vitamin B12 is found richly in meat, fish, cereals, eggs and other dairy foods. Coblamin is the largest and most complex vitamin. They are mostly manufactured by bacteria and found naturally in animal products, however, synthetic forms are widely available and added to many foods .They can be consumed in large doses because excess is excreted by the body or stored in the liver for use when supplies are scarce. Stores of B-12 can last for up to a year. Vitamin B12, along with vitamin B works to make our body’s building block D.N.A. Deficiency of vitamin B12 can cause many problems: in some cases the problems can lead to include anemia, while in others it can result in neural problems. It is essential for protecting the nerve cells from damage. Its deficiency is caused by mal absorption. Usage of vitamin b-12 in proper amount is very important, it can have serious negative repercussions incase it is taken excessively, it can have a negative impact on the nervous system, respiratory system, can result in hyperactivity. The following can result from

Sara Lee Case Study Essay Example for Free

Sara Lee Case Study Essay Sara Lee managements should continue focusing on the food -based industries and trying to link those industries as much as possible. One of their main strengths is brand recognition. People can expect to get premium quality products when they purchase anything from the Sara Lee product line. Sara Lee is struggling in the bakery industries, both North American and International with the exception of fresh breads, a narrowing of product lines may help make this brand more profitable. They are doing a great job in the International Beverage market, with the number one selling item being coffee. The global retail coffee market was expected to grow from $51 billion in 2009 to $62 billion in 2013. With this being said this market is a cash cow and Sara Lee management should focus on Coffee and tea in the International Beverage business and they can also create new products to expand the product line. Since they are already the number one seller in single-serving coffeemakers, a good idea would be for them to make single-serve pods that are compatible with any single-serve coffeemaker. With a current market share of 40 percent, this will only help increase their overall market share. Since Sara Lee is divesting many of their of their product lines and expect to contain growth in operating expenses through reducing inventory, focusing on promising markets and emphasis on efficiency, they will have more money to use in other places like advertisement. They should do more with putting their name out there. Creating a marketing campaign to bring back name recognition that has been overshadowed by competitors will help product sales. They can bring back their slogan â€Å"Nobody does it like Sara Lee.† Focusing on profitable products and expanding product line will help the Company have significant gains in shareholder value and improve the company’s performance.

Exploration :: Personal Narrative Writing

Exploration I used to have such a pleasant outlook on life; it was cotton candy and soda pop all the way. No, wait, that's a lie. I never liked life much at all. Don't get me wrong I like the touch of a strong hand and the smell of fresh rain, but I have trouble with the fact that no one knows "why" or to what end. I've often hated other people. Sartre said "hell is other people" and I truly agree, but it is a self induced hell. There's this girl named Sarah in one of my classes; she sits in the back of class knitting. "Is my class so mundane that you have to entertain yourself by knitting?" the professor questioned her with a knitted brow. "Well, actually it's crocheting, but I suppose that doesn't change your outlook," she grunted in reply. "I don't think it's very responsible student behavior," an audible sigh escaped his pursed lips. I could just feel the tension mounting in the room. It gave me this hot feeling all over my body, an excitement. I felt so pleased by her punishment. I suppose that is not very Christian behavior, but I also suppose I am not very Christian. Sometimes I feel I should be more accepting of other people, mind you not very often, but on rare occasions empathy overcomes me. You must already feel I am a rather unlikable person, but I don't believe that to be true. As I sit in my four cornered room writing to you, my reader, I suppose I might like you, given the proper circumstances. You see, I am a judge. I didn't want the job. I never applied and I don't enjoy it, but this is what I am. I know it seems impossible to believe that a twenty-one-year-old woman could be a judge, but it is true. I preside over a huge court and everyone and everything I meet is subject to my judgements. I oversee all of it, from dew drizzled lush landscapes to decrepit bag ladies. Right now I judge my fingers and toes and the poor soul next to me. I judge proven scientific experiments and baseless philosophical arguments. I sit and stare at this nauseating orange tabletop in this disturbingly small cubicle. I shiver at the thought of how many fingers have typed on these same keys and the meaningless jargon or incredible realizations they have produced.

Gender Stereotypes in Films Essay

Erwin Goffman (1959) in â€Å"The Presentation of Self,† asserts that â€Å"when an individual plays a part he implicitly requests his observers to take seriously the impression that is fostered before him. † That is, individuals tend to behave according to the accepted norms and behaviors of the culture or society they are a part of, and in turn reinforce and reproduce these set of norms and behavior by acting according to them. Accordingly, each individual actually â€Å"believe that the character he or she sees in him/herself or in another person actually posses the attributes that he or she appears to posses† (Goffman 1959) which is how individual and collective identities are formed. Likewise, symbolic interactionism, espoused by Herbert Blumer(1969), asserts that â€Å"human beings act toward things on the basis of the meanings they ascribe to those things,† wherein â€Å"the meaning of such things is derived from, or arises out of, the social interaction that one has with others and the society. † Thus, society is able to create, enforce, and reinforce gender segregation through the construction of a set of standards that define what femininity or masculinity is within a particular culture which is propagated and learned through social interaction of individuals. Unfortunately, the norms and codes for accepted behavior are mediated upon not only by the individual and the society he or she is a part of, but also by issues of power and control over the instruments of cultural production and reproduction such as the mass media. The mass media as a powerful vehicle of prevailing attitudes and norms therefore plays a tremendous role not only in the propagation of value systems but also in the creation and maintenance of oppressive and disempowering standards. An examination of gender stereotyping in the mass media, particularly in film, would reveal that the media perpetuates and continues to reinforce sexist beliefs on men and women’s experiences of romantic love and sexual desire. This is shown in the portrayal of women in music videos, where the identities of women are portrayed either as damsels in distress or sex kittens—in both ways pining and waiting for the male’s sexual desire. Some songs even carry outright masochistic tendencies, such as Shaggy’s â€Å"Hey, Sexy Lady† video which portray women as deserving of, or even asking for, undue sexual attention or violence from the male by objectifying their bodies for men’s sexual purposes. Even in songs that purportedly carry empowering messages for women, the female is still rendered subject to the loneliness and despair of looking for Mr. Right despite the illusion of giving the character the freedom to choose her partner, as illustrated in Leann Rime’s video â€Å"Something’s Gotta Give† or â€Å"Can’t Fight the Moonlight. † In the latter video, women’s hapiness is shown to be largely dependent not on herself but on the attention of the male population. On the other hand, men continue to be depicted in the media as the stronger sex, often shown as the virile and aggressive sexual animal, the predator on the prowl for his prey in contrast to the more subdued dating expectations of women. This is shown in Shaggy’s video, â€Å"It Wasn’t Me† which show graphic sexual scenes of the male character cheating on his girlfriend, which insinuates that infidelity is alright for men if they don’t get caught and perpetuates the notion that men are made macho by their promiscuity. Thus, it comes without surprise that despite the rise of feminist and gender theory, gender stereotyping remains pervasive as ever. This is due in part to the fact that stereotypical gender roles have become deeply ingrained within and to a large extent, have been established as a norm, in today’s modern culture and in part to the continuing enforcement and reinforcement of these stereotypes by the mass media, which clearly validate Goffman’s theory on identity formation as well as Blumer’s theory of how individuals only interpret things and actions from the perpective of the culture they are in . As Goffman observes, individuals are shaped not only by the impressions they create for others but also by the impressions and meanings that others create and at the same time prescribe for them. Through the images of women portrayed by the media, young girls are led to believe that they should learn to present themselves in exactly the same way as the socially contructed image of women: beautifully made-up, submissive, and often desperate for the attention of men. On the other hand, the media also mirrors and at the same time prescribes its ideas and concepts of what should constitute maleness: dominance, power, virility, and aggressive sexual desire . Music Video Links: Rimes, Leann. â€Å"Can’t Fight the Moonlight. † http://www. youtube. com/watch? v=YO_7XLdtaI8 Rimes, Leann. â€Å"Something’s Gotta Give. † http://www. youtube. com/watch? v=_tgf7MpQ0c4 Shaggy. â€Å"It Wasn’t Me. † http://www. youtube. com/watch? v=cQ4axo9rmJY Shaggy. â€Å"Sexy Lady. † http://www. youtube. com/watch? v=PG2h0NgJN9s&feature=related

European Renaissance & Reformation

Chapter 1 European Renaissance & Reformation Unit 1 – Italy: Birthplace of the Renaissance Revolution – the Italian Renaissance was a rebirth of learning that produced many great works of art & literature. Renaissance art & literature still influence modern thought & modern art. Renaissance – period of European history, 1300-1600, rebirth, a renewed interest in classical culture lead to changes in art, learning, & views of the world.Humanism – Renaissance intellectual movement that focused on studying classical texts, human potential & achievements. Secular – Renaissance society was worldly rather than spiritual & concerned with the ere & now. Patron – a person who supports artists, especially financially. Perspective – an artistic technique that creates the appearance of 3 dimensions on a flat surface.Vernacular – native language; the everyday language of people in a region or country. Italy's Advantages City-States Merchants & the Medici Looking to Greece & Rome Classical & Worldly Values Classics lead to humanism Worldly pleasures Patrons of the arts The Renaissance man The Renaissance woman The Renaissance Revolutionizes art Realistic painting & sculpture Leonardo, Renaissance Man Raphael advances realism Anguish & GentilesRenaissance writers change literature Patriarch & Vacation Machiavelli advises rulers Aviators Colonial Unit 2 – The Northern Renaissance Cultural interaction – in the sass, the ideas of the Italian Renaissance began to spread to Northern Europe Renaissance ideas such as the importance of the individual are a strong part of modern thought. Utopia – an imaginary land described by Thomas More in his book â€Å"Utopia†, an ideal place William Shakespeare – most famous writer of the Elizabethan Age; born in 1562; liked the classics & drew on them for inspiration & plots.Johann Gutenberg – a craftsman from Mains, Germany, developed a printing pres s sing a number of technologies to make it possible to produce books quickly & cheaply; printed a complete Bible in 1455. Artistic ideas spread German painters Flemish painters Northern Writers try to reform society Christian humanists Women's reforms The Legacy of the Renaissance Changes in the arts Changes in society Unit 3 – Luther leads the Reformation Revolution – Martin Lather's protest over abuses in the Catholic Church led to the founding of Protestant churches.Nearly 1/5 of the Christians in today's world Causes of the Reformation Criticisms of the Catholic Church Early calls for reform Luther challenges the church The 95 theses re Protestants. Indulgence – a pardon releasing a person from punishments due for a sin. Reformation – 16th-century movement for religious reform, leading to the founding of Christian churches that rejected the pope's authority.Lather's teachings The response to Luther The Pope's threat The Emperor's opposition Lutheran à ¢â‚¬â€œ member of a Protestant church founded on the teachings of Martin Luther. The Peasants' Revolt Germany at War Protestant – member of a Christian church founded on the principles of the Reformation. Peace of Suburbs – a 1 555 agreement declaring that the religion of each German state would be decided by its ruler. England becomes Protestant Henry VIII wants a son Annul – to cancel or set aside.The Reformation Parliament Consequences of Henrys Changes Elizabeth restores Protestantism Anglican – relating to the Church of England. Elizabeth faces other challenges Unit 4 – The Reformation Continues Religious & ethical systems – as Protestant reformers divided over beliefs, the Catholic Church made reforms. Many Protestant churches began during this period, and many Catholic schools are he result of reforms in the Church. Predestination Calvinist Theocracy Presbyterian Anabaptist Catholic Reformation Jesuits Council of Treats

Types of Bankruptcy

Types of Bankruptcy Introduction Bankruptcy refers to a federal court process in which repayment arrangements are made to allow an insolvent debtor to clear the outstanding debts. Bankruptcy is often declared when a company or an individual is so deep into debt that starting afresh is the only reasonable option. This paper compares and contrasts the five types of bankruptcy proceedings.Advertising We will write a custom essay sample on Types of Bankruptcy specifically for you for only $16.05 $11/page Learn More Different Types of Bankruptcy The first type of bankruptcy is referred to as liquidation. It can be accessed by individuals, matrimonial couples or business partners. The group or individual seeking to apply for this bankruptcy proceeding must first attend an interview conducted by an agent of a credit counseling agency. The agent is obliged to appear in court during the bankruptcy proceedings. Unlike the other types of bankruptcy, the applicant is delegated a trustee wh o is expected to oversee the selection of assets that are to be excluded from the bankruptcy. Apart from the assets selected for exemption, the remaining assets are to be sold, and the proceeds used to settle the outstanding debts. The second type of bankruptcy involves municipalities that want to adjust their debts. It is contained in chapter nine of the United States bankruptcy code. This type of bankruptcy is different from the rest because it only is suited for municipalities. Municipalities in this respect include towns, cities, school districts, and counties. The third type of bankruptcy applies to business corporations and is referred to as reorganization. Unlike in liquidation where a trustee is allocated, this type of bankruptcy allows the corporation to design its own restoration plans. These plans for reformation can comprise measures that try to restore the productivity of the company, consolidate debt and begin repayment. Unlike liquidation, the reorganization type of b ankruptcy does not seek to purge all arrears immediately. On the contrary, a suitable payment plan is formulated to enable the business to keep all or most of its essential assets while paying its debts. The strategy for reorganization is ultimately ratified or dismissed by the court. The fourth type of bankruptcy involves fishermen and family farmers who have access to regular sources of income. Unlike liquidation, the applicant does not lose any of his assets.Advertising Looking for essay on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More The applicant is instead allowed to repay his debts out of his prospective earnings. A debt repayment plan is designed in a format that the applicant can observe. This bankruptcy is similar to the fifth type of bankruptcy since the debtor is allowed to design a plan for repayment in both cases. It is similar to liquidation with respect to the concept that a trustee is allocat ed to oversee the repayment. The fifth type of bankruptcy covers individuals who are not necessarily fishermen or farmers, but who must have regular sources of income. It resembles the previous type of bankruptcy since both types deal with people who have regular sources of income. However, unlike the previous, this type of bankruptcy is not restricted to specific professions. Like in liquidation, a credit counselor must be consulted. However, in this case, the work of the counselor is to establish the applicant’s ability to restructure his own debt payment plan. The fifth type of bankruptcy compares with the fourth and third since they all allow the applicants to retain their assets. Unlike liquidation, the insolvents do not acquire instantaneous absolution from debts. Conclusion There are five different types of bankruptcy outlined in the United States bankruptcy code. These types of bankruptcy apply to different individuals and companies and vary according to income, profe ssion and level of debt. It is advisable that each individual or organization examines the different bankruptcy types before settling on one.

10 Jobs for People Who Want to See Ghosts

10 Jobs for People Who Want to See Ghosts if you’re a fan of horror movies, you’re probably very excited for this year’s box office hits, but what if two hours of jump scares is not enough to satisfy your craving for the supernatural? you’re in luck, we’ve scoured the internet and based on movie logic, these jobs are perfect for people who want to see ghosts. are you ready to experience the supernatural?1. paranormal investigatorthis one is a given. if you’re serious about working with the supernatural, what better way than to have a job that directly explores supernatural cases?2. professorhow many famous characters have gotten their start in academia before moving on to investigating the supernatural? hmm.3. lawyerif you’re a lawyer, you’re probably going to come across clients who have experienced horrific events. that’s a recipe encountering the supernatural.4. police officersimilar to a lawyer, you’re probably going to come across some things you wish you hadn’t and that’s a recipe for encountering our ghostly friends.5. painterwant to discover a medieval painting from a haunted house? you know what to do.6. reporter  if movie logic tells us   anything, reporters follow clues that eventually lead them to paranormal activity.7. librarian  libraries are very quiet. perfect atmosphere for the dead.8. nursepeople die in hospitals every day. there is no more likely place to be haunted than a hospital. fact.9. hotel clerkit’s scientifically known that most hotels are haunted.  this is also a fact.10. accountant  the dead need to do their taxes, too!

What is 'Globalisation' and why is it said to be so important for Essay

What is 'Globalisation' and why is it said to be so important for current international relations - Essay Example Globalization of Economy has taken place thanks to the improvement in transportation technology, and due to the concept of a Free-market society which the WTO is currently promulgating. When different nationalities begin to manage their economic decisions along the same procedures or guidelines or when the economy becomes internationally interconnected globalization of economy is believed to have taken place. There are different viewpoints as to whether the globalization of economy is beneficial or not. In a study conducted by IMF it was discovered that in the last two decades income inequality has risen thanks to financial globalization and technological advancements (which is a factor of Economic Globalization). However it was also discovered that the per capita income has also seen an increase even in the poorer classes. Inequality is on the rise between the different income classes as the well-to-do have a steeper rise in their per capita income as compared to the middle classes. Globalization has raised the eyebrows of even its supporters as they believe that its gains must be more widely distributed to actually encourage other countries to promote globalization. (Falk, 2007) Initially the responsibility of national governments was to protect the citizens of the state by outsiders, provide shelter and to take care of their needs. But as the global scenario has been changing over time the responsibility of the governments has also included becoming members of global organizations for their survival. This has been due to the global ecological changes, an integrated global economy and other global trends decision making has progressed to the global arena. Institutions such as IMF, European Union, United Nations, and World Bank are the major decision makers and enforcers of policies which should be established by member countries. This factor of globalization is the most related to International Relations. With the entrance of America into

Critical analysis Essay Example | Topics and Well Written Essays - 1250 words

Critical analysis - Essay Example The O- ring seal let gases emanating from the so rocket booster. These gases lay on the propellant tank which is outside and also the booster strut. This took place in January 28 1986. The remains of the shuttle fell into the Atlantic Ocean just off Florida’s cost. The compartment where the crew was together with fragment of the space shuttle was only recovered after a long search of the ocean was conducted. When exactly the crew passed away is unknown but it is believed that a number survived when the space craft initially broke up. The only problem for those who survived was the fact that the shuttle lacked a means of escape .It is for this reason that they were captive in the space shuttle as it impacted with the ocean surface .This was too violent for any of them to survive. The shuttle space program was halted for 32 months due to the disaster. The Rogers commission was formed by the then president Ronald Regan. The commission laid blame on NASA’S decision making s ystem and and its organizational culture for the disaster. NASA was aware that the design of the Shuttle Solid Rocket Boosters (SBRs) by Morton Thiokol had a lethal defect in the O-rings .This hadn’t been addressed since 1977.They also failed to head to warnings from engineers concerning the launch in the prevailing low temperature that fateful morning. These technical concerns weren’t shared with the superiors. It is interesting to note the vehicle never received certification to run in the low temperatures of that morning The O- ring together with other key components hadn’t been tested to ensure that they would operate in the launch conditions of that morning. The launch had many viewers since it had Christa McAuliffe .She was to be the first teacher, female, in space .So hyped was the launch that just an hour after the Disaster 85% of Americans had gotten wind of the news .It is worth noting that the challengers disaster was a reference point when it comes t o issues of engineering safety and ethics in the work place. The concerns about the O-Ring A look at the space Shuttle Solid Rocket Boosters Design (SRBS) will help us understand where the flaw lay. To begin with this unit makes part of the vehicle for space transportation system. It is made up of six sections connected in 3 factory and field joints. Factory joints had an insulation made up of asbestos-silica .This was applied at the joints to cover them. The field joints were assembled at the Kennedy space centre in the building used for vehicle Assembly .The field joints relied on two O-rings made of rubber .There was a primary one and a secondary one which acted as a backup. After the disaster, field joints adopted a 3 O-ring system. All the SRB joint seals were to contain high pressure gasses resultant from the combustion of the solid propellant that lay within. All the propellant is supposed to emanate from the nozzle at the end of the rocket. At the time of the shuttle design, a Mc Donnell Douglass report highlighted the record of solid rockets when it came to safety .It was safe to abort in most failure types. There was one though in which aborting would have been dangerous. Hot gasses would burn through the forced casing. If the burn through was to take place next the liquid hydrogen/oxygen tank, aborting a launch

Module 4 Student-Centered Assessment Essay Example | Topics and Well Written Essays - 750 words

Module 4 Student-Centered Assessment - Essay Example 2-3). Currently, students have standardized method or structured tutoring and only depend on incidental peer tutoring. With incidental tutoring, it is not possible to identify and fix potential student’s learning needs and it is crucial to implement structured peer tutoring to track and assess learning needs and resolve those needs by making students active learners through transformative learning. The school performance evaluation revealed three main factors as responsible for the situation (Lannen, 2013, p. 8). First, teachers are not familiar with grouping techniques. Consequently, they have not applied any mixed capability grouping in their classrooms. Secondly, teachers do not inspire peer tutoring, hence do not prepare tutors or perform any decent groundwork of tutoring structure whether in terms of time or material. Finally, teachers do not appoint an informal and precise way of tutoring hence lack appropriate guidance to the incidental tutors. First, incidental peer tutoring has to be replaced with structured form. This will mean that the teacher works together with the peer tutors in identifying mixed ability groupings within classroom settings, preparing them in advance, issuing appropriate guidance, and supervising them as they tutor (Lannen, 2013, p. 10). This way, tutors will serve as role models, encourage and inspire students’ learning, and assist teachers and students. To the students, the peer tutor becomes an extra-teacher offering more one-on-one attention; assists them to learn by identifying learning difficulties and explaining things differently; encourages good rapport since they are age mates; and inspires them to become teachers. The study will also seek to identify the effect of structured peer tutoring on teachers and teaching. The focus will be on teacher identification of student needs, ability

Impact of Health Inequality in the UK

Impact of Health Inequality in the UK According to the NHS (2013) the UK is perceived as healthier that it has ever been in its history. This is mainly due to the enhancement of life expectancy, the eradication of diseases, and the advantages brought by public health reforms and technology. However, the problem of health inequalities remains omnipresent. Even if the health of the population is improving, the health of the poor or those less well-off is either improving really slow or it gets worse. This is a main challenge for the policy makers, who see that even though their interventions work, they fail in some sections of the population. Health inequalities in the UK To understand the impact of health inequalities, we need to start from the beginning. Economic and social changes, the downfall of manual work, the development in women’s employment, as well as migration patterns and the change of the family structure have modified the population’s nature. Additionally, the NHS (2013) believes that these changes also affect the data about health. They also add that occupation-based classification attracts social inequality in Britain. Moreover, living standards improve the higher one moves on the social ladder, but so do a range of people’s wellbeing factors, such as education, employment opportunities and, last but not least, health. Researchers believe that in an intricate society as Britain, there are â€Å"a number of axes of social differentiation† (Anthias (1990) as cited by the NHS (2013)). These refer to ethnicity, gender, sexuality, age, area, community and religion. Furthermore, it is believed that these classifications are linked but represent separate dimensions of inequality. Exposure to racism is a major factor why the wider population is disadvantaged, and this can take and additional effect on the health of black and Asian communities (Karlsen, 2002). (NHS, 2013) The table provided illustrates a pathway, in the same time giving examples of determinants or factors that operate at different stages along the way. It runs from social structure to health and wellbeing. As it can be seen, education impacts on a person’s health and wellbeing through social position and intermediary factors that are associated with it. Besides the environmental and behavioural factors (housing quality, exposure to smoking) the table also presents health and social services among the intermediary factors. These not only have a strong role in preventive care, but they also contribute so reducing the effects of illness and injury on health. We need to keep in mind that the figure does not provide a complete picture. It shows examples from a key set of pathways. This can refer to poor health and disability which can affect an individual’s socioeconomic circumstances, which influences health and all the way to social position. In addition, due to a person’s social standing, which can alter access to societal resources (education and job opportunities) and exposure to risks, this has a strong relation with health over time and across different diseases. In order to make sure that health inequalities are eradicated, the NHS (2004) comes up with a series of changes that can be applied. Attention needs to be given to the baseline data collected and compare it within and across the New Deal for Communities. Moreover, the planning agenda needs to be more focused towards local health and make sure that goals are realistic and measurable. Last but not least, planned activities need to be specified, resourced and targeted towards change. However, David Buck (2014) states that reducing health inequalities should not be left only to local authorities. Although they have an essential role to play when dealing with these issues, Buck proposes a joint commitment by the leaders of communities on how they approach and deal with this situation by using the â€Å"big levers: commissioning, incentives and accountability†. Further, if health inequalities are not solved, it can have disadvantages not only on the population, but also on the economy. The Marmont Review (201) as cited by Jane Dreaper (2010) states that inequality in health accounts for  £33bn of lost productivity every year. She also advises the NHS to start spending more on prevention than the 4% it currently does, so as to provide more help to those who need it. Challenges When identifying and analysing challenges I have decided to focus on diet and lifestyle factors. Diet and nutrition The Department of Health (England) states that food poverty is â€Å"the inability to afford, or to have access to, food and to make up a healthy diet†. The Faculty of Public Health (2009) also adds that the poorer an individual is, the worse their diet and the more diet-related diseases they suffer from. This represents a risk which can backfire to diseases such as cancer, coronary heart disease and diabetes. It has been found that poor diet accounts for 30% of life years lost to early death and disability (National Heart Forum, 2004). Inequality in health has a strong correlation to food poverty. People with low incomes suffer from poor diets, due to low intakes of fruit and vegetables, and also dental caries among children, to name a few. Already the government is trying to solve the issue, but the actions needs to be more than health professionals giving advice to individuals. The â€Å"food environment† needs to change, referring to accessibility, affordability and culture. By strategically including public health professionals in key areas and developing programmes, the barriers to healthy eating can be broken down and nutrition improvement can be achieved (Faculty of Public Health, 2009). Some barriers to healthy eating have been tackled and presented. One of the main factors is the low income and debt. This can restrict an individual’s access to fresh fruit and vegetables, which are normally more expensive. Additionally, this is influenced by the poor accessibility to affordable healthy foods. In disadvantages neighbourhoods, shops are starting to close down, and the construction of supermarkets out of town proves to be difficult due to transport links and impossibility to pay for the fair. Furthermore, foods which are high in fat, sugar and salts are cheaper and more available, making it one of the biggest factors of poor nutrition. The same findings have been stated by Hillary Shaw in her study conducted in Birmingham (Hillary Shaw 2012). Exercise The Health Survey of England conducted a survey in 2008 regarding participation in all types of physical activity at work, and during leisure time. The results showed that social class is a great factor in participation, but it differs regarding gender. (Health Survey for England 2008) This measurement includes physical activities carried out during work. However, when this is excluded, a connection between physical activity and income is observed among men, but not women. This can also be explained by active transport, such as walking or cycling, since people on lower income may walk or cycle more due to not owning a car or affording public transportation. Furthermore, The Active People Survey conducted in 2011/12, with 500 participants, found a relation between socioeconomic factors and participation in sport. The figures in the table below use the notations of the National Statistics Socio-Economic Classifications (NS-SEC). From the findings, we can observe that 43% of the adults in groups 1 and 2 take part in sport for at least 30 minutes once a week or more, compared to 27% of adults in groups 5-8. (Active People Survey 2011/12) The National Institute for Health and Clinical Excellence (NICE) affirmed that the figures reported from the above surveys are influenced by the built and natural environments people live in. People from lower social standings tend to live in areas or neighbourhoods which have poor access to environments that support physical activities (parks, gardens or safe areas), and tend to live near busy roads. To add, people from lower socioeconomic groups tend to live in areas that do not present a framework for public transportation, therefore they rely on walking or cycling for transport and to access employment (The Marmont Review 2010). More, fear of traffic can be another factor in allowing children to play outside, walking or cycling. The Institute of Public Policy Research (2002) revealed that children in the 10% most deprived wards in the UK are more than three times as likely to be pedestrian casualties as children in the 10% least deprived wards. Affordability may also be a barrier to taking part in sports and activities. This is due to gym membership costs that are out of the range for many people with low incomes. The Health Survey for England (2007) showed that 13% of men and 16% of women cite lack of money as a barrier to exercise. Even though, taking part in activities such as walking or hiking are less costly, 45% of men and 34% of women stated that work commitments represent another obstacle to being active. Therefore, people from a lower social standing may not have the money and the time to take part in physical activities. One example for these findings is provided by Rowenna Davis (2011). She compared two neighbourhoods in Glasgow which are close to one another, but differ in every way: Jordanhill, a posh area, and Parkhead, a poor neighbourhood. The ladder area is known for having worse housing, not enough parks and poor transportation links. Moreover, researchers believe that children living in this area are more likely to start smoking, drinking and having a poor diet. Smoking People in poorer social classes are believed to die sooner due to a series of factors. The dominant factor among men is smoking, accounting for nearly half of the difference in risk of premature death between the social classes. Additionally, smoking is more concentrated in Britain’s poorest families, with low income lone parents having the highest rates of smoking. This is also influences the high rate in illnesses in this category, such as cancer and heart disease (NHS 1999) Smoking during pregnancy also has its say in this issue. It not only hurts the mother, but also the unborn child. The highest rates have been recorded among expectant mothers under the age of 0 and women who have left school at the minimum leaving age and with no educational qualifications. These results show to be three times higher among women from a bad social standing than women in the rest of the categories (NHS 1999). Leaders There are many charities nowadays that are trying to solve the health inequality prove by helping those who need aid. One of the charities I have identified is the Gleaning Network UK. This initiative’s goal is to save thousands of tonnes of fresh fruit and vegetable which are wasted on UK farms. These crops cannot reach the market because they fail the cosmetic standards of due to overproduction. The Gleaning Network UK uses teams of volunteers, local farmers and redistribution charities in order to salvage this food and give it to those that need it. In 2013, they have saved 48 tonnes of produce which were made into 200,000 meals that helped communities around 6 major cities (Gleaning Network UK, 2014). The British Heart Foundation is also fighting to stop health inequalities, by providing support to those who smoke and want to quit, with the help of â€Å"No Smoking Day†. This is one of the UK’s biggest annual health awareness campaigns which creates supportive environments for everyone and provides sources of help and advice. Already in 2013, 20% of the smokers aware of this campaign made an attempt to stop smoking, reaching an estimate of 1 million quitters (No Smoking Day website 2014). Regarding exercise and physical activity, one of the most prolific charities I have found is the Right To Play. They believe that play and exercise if a tool for education and health, so volunteers teach children and youth that through sport one can be taught about values and goals. Their vision is â€Å"to create a healthy and safe world through the power of sport and play†. Even though the organisation works at a global level, it helped many communities in the UK to start taking up sports and leading a healthier life (Right to Play website 2014). Recommendations Improving people’s lifestyles and eradicating food poverty need to be top priorities for primary care organisations and local authorities. Moreover, collaboration of organisations, charities and councils need to focus on developing strategies which will reduce barriers to a healthy life. One of the first recommendations drawn from the charity examples from before is to establish a local â€Å"food poverty partnership† with organisations including health services, local authorities and voluntary organisations to develop a local food poverty strategies. One successful example is the Cyrenians in Edinburgh, Scotland, a charity which started an initiative of â€Å"turning waste into opportunities†. Their aim is to get food waste down to zero, by working with local restaurants and shops and socially disadvantaged people from different communities. The food that the eateries and shops do not use anymore is donated to charities which will prepare meals for those who need it. Moreover, they provide jobs for those who also wish to work in the fields of collection and cooking (Cyrenians 2014). The next recommendation focuses on working with local communities and understanding their priorities, barriers and opportunities. With the help of community meetings and surveys, healthy living can be promoted. One of the best examples in this case is the Good Gym organisation. This charity encourages people to combine their exercise routine with volunteering, matching busy workers with elderly â€Å"coaches† who receive their paper or deliveries in exchange of an incentive for their weekly visitors to keep on running. The Good Gym works with the NHS, charities and local community centres, and talks to people from poor neighbourhoods trying to understand their situation and what can be done. As a result, the foundation organises monthly group runs in east London, performing useful activities along the way. Up till now, the members have distributed flyers for a local hospice, tidied up community gardens and hauled compost on to a school roof (Barkham 2012). When tackling smoking, care providers, local councils and the organisations involved need to put together treatments that will prove to be effective. The GP should consider holding brief interventions to those trying to give up smoking, also providing advice, self-help materials and suggestions for more intensive support. Individual behavioural counselling will be essential when lending a help for those seeking motivation to quit. Additionally, mass-media campaigns need to become the main means of sending the message of â€Å"stop-smoking† across, by using radio commercials, internet and TV ads. The same strategies have been used by the NHS with their â€Å"No Smoking Day† campaign. This movement has recorded an increase of 10% over the last 4 years of those who want to smoke.

Essay --

1. EDUCAÇÃÆ'O INFANTIL A PORTA DE ENTRADA PARA O ENSINO OBRIGATÓRIO Conceituando a Educaà §Ãƒ £o Infantil pode-se dizer que à © uma educaà §Ãƒ £o criada para ajudar as crianà §as antes de ingressarem no ensino obrigatà ³rio. A educaà §Ãƒ £o infantil à © uma forma de preparar as crianà §as com menos de seis anos para o ensino obrigatà ³rio atà © chegar à   idade certa para ingressa nesse ensino obrigatà ³rio que comeà §a a partir dos sete anos de idade. Nos dias de hoje a Educaà §Ãƒ £o Infantil à © a forma de transportar as crianà §as para ensino obrigatà ³rio com um nà ­vel de aprendizagem mais elevada. (LDB, 2010) Na Educaà §Ãƒ £o Infantil, as crianà §as nessa faixa-età ¡ria sà £o estimuladas a ao aprendizado atravà ©s de atividades là ºdicas e atravà ©s de jogos e brincadeiras, onde os professores procuram exercitar as capacidades motoras e cognitivas, fazendo com que as crianà §as descubram o gosto pela educaà §Ãƒ £o iniciando seu processo de educaà §Ãƒ £o ou aprendizagem. (LDB, 2010). Para a LDB, (2010) a educaà §Ãƒ £o infantil à © coordenada em escolas de ensino educacional como: berà §Ãƒ ¡rio, a creches, prà ©-escolas, jardins de infà ¢ncias, e, jardins-escola, sà £o nesses estabelecimentos que as crianà §as recebem a primeira base da aprendizagem educacional para entrar no ensino obrigatà ³rio. Segundo Mello, (2007, p. 34) a educaà §Ãƒ £o infantil à ©: Uma educaà §Ãƒ £o histà ³rica e de à ©poca, de uma sociedade, de uma cultura e tambà ©m de fatores polà ­ticos e econà ´micos. Dessa forma perguntamos: O que à © infà ¢ncia? Quem à © a crianà §a? Por que essas perguntas foram feitas separadamente? Porque possuem conceitos diferentes. Crianà §a sempre vai existir, mas, da um conceito a infà ¢ncia nà £o; infà ¢ncia à © um sentimento que surgiu hà ¡ pouco tempo, mais precisamente no sà ©culo XVII. Para os autores: A crianà §a hoje à © considerada como um ser so... ... paà ­ses perifà ©ricos. Recebe um valor segundo a forma de produà §Ãƒ £o da vida material, que à © tratada como um negà ³cio lucrativo, com qualidade e retorno financeiro; †¢ No Brasil – na dà ©cada de 1970, com o aumento do nà ºmero de fà ¡bricas, iniciaram-se os movimentos de mulheres e os de luta por creche, resultando na necessidade de criar um lugar para os filhos da massa operà ¡ria, surgindo entà £o à  s creches, com um foco totalmente assistencialista, visando apenas o cuidar. Segundo Faria (1999, p.25): Se os anos 70 estavam voltados para as mulheres, nos anos 80, essas mulheres se voltaram para as crianà §as. É explicado que foram as feministas intelectualizadas de classe mà ©dia, e que eram contra a ditadura, que passaram a pesquisar sobre a infà ¢ncia e assessorar os governos progressistas que, atendendo à  s reivindicaà §Ãƒ µes populares, prometeram creches nas suas campanhas eleitorais.

Competency To Stand Trial

On the night of February 4th, police responded to a call at the home of Mr. and Mrs. Wilson. They had been shot and killed; the only other person in the home was the Wilson’s 25 year old son Edward. Subsequently Edward was arrested and charged with two counts of first degree murder. Edward was found to be incompetent to stand trial; now that he has come to the facility where I work for restoration of competency I am responsible for providing a re-evaluation of competency.Knowing Edward’s past mental issues and suicide attempt a few years back there are many things that I would need to take note of before and during the evaluation process. First I would want to obtain information from Edward’s previous doctors, specifically the one who first had diagnosed Edward and prescribed him his medication; even interview the doctor if possible. To aid in the behavioral research I would want to interview Edward’s school teachers to have record of progress and behavior in school.Also, I would want to review school transcripts to see if there was any deterioration of grades and/or behavior. I would want to interview family members and friends to determine any previous rage or anger issues Edward had previously displayed, besides the one(s) already noted. â€Å"Competency to stand trial, is a legal construct that usually refers to a criminal Defendant’s ability to participate in legal proceedings related to an alleged offense† (Mossman, Noffsinger, Ash, Frierson, Gerbasi, Hackett, Lewis, Pinals, Scott, Sieg, Barry, Wall, Zonana, 2007) or.Can be defined as having the capacity mentally to understand and be aware of what was happening as far as the court proceedings the defendant was involved in, as well as being able to communicate and understand information between attorneys. In order to be considered competent to stand trial there are numerous questions that the defendant would need to be able to answer and/or comprehend. Some example s of these questions would be, does the defendant understand what he or she is being charged with, and does he or she understand why?Does the defendant understand the various verdicts from the outcome of the trial, and the possible consequences of each verdict (Forensic Checklist)? There are many instruments to assist with the evaluation assessment, such as the Competency assessment instrument (CAI). In order to assess Edward and his competency to stand trial I would ask him whether or not he was able to communicate relative information to the attorney about the night in question, I would assess his decision making ability when it related to the crimes Edward was charged with.I would ask Edward if he understood the roles of the defense counsel, the judge, the prosecutor and other players in the trial process. I would assess Edward’s view of the crime and the way others would perceived him if found guilty, whether or not people would be in fear of Edward because of the nature of the crime. I would the ask Edward to describe what happened on the night in question, who was there and the timeline of events of that night; I would see if he understood why the police had arrested him and what led up to the arrest.(Whitlock, Feix, Banner, Gerdes, Santina, Trageser, 2012)Besides the interview questions I would assess and evaluate Edward’s demeanor and the way he upheld his appearance. I would evaluate the hand gestures, if any, facial expressions, how in-depth he thought about the answers to the questions I asked, and his overall actions on the outside, or physically. You can tell a lot about a person with the way they carry themselves, their hygiene for instance can tell you if the person is incapable of caring for himself or maybe they have poor hygiene practices.After assessing Edward’s competency level his awareness and his ability to comprehend reality, I do not think that Edward is competent to stand trial. Given his diagnosis of paranoid sch izophrenia and his inability to control the symptoms without medication, along with his past incidents involving anger, rage and violence I do not think Edward would react in an appropriate manner if he was provoked or just had a violent outburst. Considering the charges of first degree murder I believe for the safety of him and others he should be deemed incompetent to stand trial.Because Edward has been found to be incompetent to stand trial, the court proceedings will be put on hold while her continues to receive treatment until his competency has been restored (Frontline, 2013). I believe with continued treatment including medication taken consistently and counseling and observation Edwards’s competency to stand trial will be restored in a few more months. If I had to choose the theory of criminal behavior that would best conceptualize Edward’s behavior I would choose biological, and psychological. Biological, because his condition that he was diagnosed with is a d isorder of the brain, which is biological?Something in his brain has distorted reality and has made him paranoid, hear see and think things that were abnormal and delusional. These symptoms can be controlled with the use of medication when they are take, and again these points to a biological behavior. I chose psychological because in order for somebody to commit murder there must be something wrong in the way they think. This could be attributed to the biological issue of having a disorder of the brain but I feel if that is the case then biological and psychological factors would go hand in hand.Regardless, either way there is an illness in Edwards’s brain that can be associated with biological factors which would in turn lead to the psychological factors and behaviors. If I was on the stand and the judge asked me to assess Edwards risk of future violence, I would tell him Edward is probably unstable. Taking into consideration his past violent outbursts, the fact that he is on medication that controls symptoms of paranoid schizophrenia and the nature of the crime he is being charged with I would inform the judge there is a strong possibility that Edward could have more violent episodes in the future.I would not be able to say for certain but given the facts I would lean very strongly in the direction of him being a threat to himself and others. For those who have been deemed imp competent to stand trial and are put into inpatient treatment, form specialty groups. These specialty groups while in treatment watch video tapes and are given special instructions on how the court processed works. (Greene, 2012) This is the specialty groups I feel Edward would need to fit into for treatment and counseling and would help restore competency.I am hoping that within a couple months of treatment Edward would be able to stand trial and be fairly tried for the crime committed. After assessing Edward and revaluating his competency I have found that even though he has mental issues and is on medication for his diagnosed issue, restoration of his competency to stand trial is a possibility. There is no fear of malingering in Edward’s case, although if there were an issue with a fear of malingering there are tools to help decipher whether or not an individual is trying to fake an incompetency when it comes it to standing trial.

Three Human Skills A Administrative Medical Assistant Needs To Possess

Three skills an Administrative Medical Assistant needs to possess are planning, strategy and effective communication. Planning is a criterion that is required in the job description of a medical assistant. Medical Assistants should be able to plan appointments for the specified times needed for the availability a patient needs. Medical assistants should also be able to plan well for ordering medical supplies, if a medical assistant does not have planning or organizational skills the company he or she is working for will be out supplies and cannot care for the patients or use the materials needed to complete everyday tasks.Strategy is a skill that medical assistants need to possess in everyday job experiences. Strategy is something that every person uses on a day to day basis. A good medical assistant should be able to strategize to achieve any goal he or she desires. Working in the medical field there are chaotic days that a person needs to be able to make quick and accurate decision s within an instant. Medical assistants need to be able to strategize each course of action he or she needs to decides and it needs to be accurate and effective because the company is in stake of each strategic decision.Communication is a skills that every person possess however to be a good medical assistant effective communication is important. Medical assistants use communication at the office answering phones, planning patient’s appointments, and greeting patients with professional hospitability. The medical assistant is the first person a patient see’s when entering the office everyday therefore a medical assistant needs to possess the abilities to understand, listen and control the behavior of other individuals and groups.Medical assistants should be understanding of patient’s complaints and should have the ability to be a good listener and give professional feedback to the patients. Patients sometimes need someone other than family members and friends to listen and understand their problems and situations and as a professional healthcare employee medical assistants need to possess these skills.

Free Essays on Trig

Take an x-axis and an y-axis (orthonormal) and let o be the origin. A circle centered in o and with radius = 1, is called a trigonometric circle or unit circle. Turning counterclockwise is the positive orientation in trigonometry. Angles are measured starting from the x-axis. Two units to measure an angle are degrees and radians An orthogonal angle = 90 degrees = pi/2 radians In this theory we use mainly radians. With each real number t corresponds just one angle, and just one point p on the unit circle, when we start measuring on the x-axis. We call that point the image point of t. Examples: with pi/6 corresponds the angle t and point p on the circle. with -pi/2 corresponds the angle u and point q on the circle. Trigonometric numbers of a real number t With t radians corresponds exactly one point p on the unit circle. The x-coordinate of p is called the cosine of t. We write cos(t). The y-coordinate of p is called the sine of t. We write sin(t). The number sin(t)/cos(t) is called the tangent of t. We write tan(t). The number cos(t)/sin(t) is called the cotangent of t. We write cot(t). The number 1/cos(t) is called the secant of t. We write sec(t) The number 1/sin(t) is called the cosecant of t. We write csc(t) The line with equation sin(t).x - cos(t).y = 0 contains the origin and point p(cos(t),sin(t)). So this line is op. On this line we take the intersection point s(1,?) with the line x=1. It is easy to see that ? = tan(t). So tan(t) is the y-coordinate of the point s. Analogous cotan(t) is the x-coordinate of the intersection point s' of the line op with the line y=1. Basic formulas With t radians corresponds exactly one point p(cos(t),sin(t)) on the unit circle. The square of the distance [op] = 1. Calculating this distance with the coordinates of p we have for each t : cos ²(t) + sin ²(t) = 1 sin ²(t) cos ²(t)+sin ²(t) 1... Free Essays on Trig Free Essays on Trig Take an x-axis and an y-axis (orthonormal) and let o be the origin. A circle centered in o and with radius = 1, is called a trigonometric circle or unit circle. Turning counterclockwise is the positive orientation in trigonometry. Angles are measured starting from the x-axis. Two units to measure an angle are degrees and radians An orthogonal angle = 90 degrees = pi/2 radians In this theory we use mainly radians. With each real number t corresponds just one angle, and just one point p on the unit circle, when we start measuring on the x-axis. We call that point the image point of t. Examples: with pi/6 corresponds the angle t and point p on the circle. with -pi/2 corresponds the angle u and point q on the circle. Trigonometric numbers of a real number t With t radians corresponds exactly one point p on the unit circle. The x-coordinate of p is called the cosine of t. We write cos(t). The y-coordinate of p is called the sine of t. We write sin(t). The number sin(t)/cos(t) is called the tangent of t. We write tan(t). The number cos(t)/sin(t) is called the cotangent of t. We write cot(t). The number 1/cos(t) is called the secant of t. We write sec(t) The number 1/sin(t) is called the cosecant of t. We write csc(t) The line with equation sin(t).x - cos(t).y = 0 contains the origin and point p(cos(t),sin(t)). So this line is op. On this line we take the intersection point s(1,?) with the line x=1. It is easy to see that ? = tan(t). So tan(t) is the y-coordinate of the point s. Analogous cotan(t) is the x-coordinate of the intersection point s' of the line op with the line y=1. Basic formulas With t radians corresponds exactly one point p(cos(t),sin(t)) on the unit circle. The square of the distance [op] = 1. Calculating this distance with the coordinates of p we have for each t : cos ²(t) + sin ²(t) = 1 sin ²(t) cos ²(t)+sin ²(t) 1...

The Mystery of Life and Death Essays

The Mystery of Life and Death Essays The Mystery of Life and Death Essay The Mystery of Life and Death Essay The Mystery of Life and Death In the 1995 movie Breather, William Wallace presents lifes uncertainties and how we should live each day when he affirms, Every man dies. Not every man really lives. Sharon Oldies poem, Summer Solstice, New York City, is an ideal representation of this quotation and the questions that we have about how to live our day-to-day lives. This brief poem is about a man who is standing on a rooftop contemplating suicide and the New York City policemen who are attempting to save his life. At first, a brief summary is all that the reader sees in the story, but upon peer analysis, the fragility of life shines through. With each detail, or lack thereof, Olds reveals her views on the uncertainties of this life. The Summer Solstice is known as the longest day of the year, and in placing the setting on the Summer Solstice, Olds presents the reader with a lengthy period of time. In the first line, when Olds says that he could not stand it (1) anymore, it presents the concept of a long day, or in the case of the man, a long life and a long time coming. We do not know what has been happening in the mans life, but whatever it is has led him to desire to commit suicide. The man on the rooftops identity remains a complete mystery throughout the entirety of the poem. There is no physical description of the man; the descriptions in the story are of his actions. The lack of description of the man allows readers to apply the mans actions and the story to themselves, rather than merely reading a poem and remaining on the outside. We barely know anything of the mans story except that by the end of the longest day of the year he could not stand it (1). The question remains: What could the man not stand anymore? Some of us may have felt his pain before and are able to fully relate to feeling suicidal, while others understand the concept of being increasingly upset with someone or something. In her word choice, Olds invites the reader to identify with the man and his struggle, whatever our identification with the matter may be. As the man is standing on the roof, he is poised between life and his immediate death. When the man reaches the edge of the roof, without hesitation, he putts] one leg over the complex green tin cornice (4). Hesitation begins to rush over him once he puts his leg over the edge. As the mans leg [hangs] over the lip of the next oral (18), the readers are given strong imagery of how quickly ones life can change. One half of his body is pointed toward life, while the other half of his body is on the side of death; any quick movement in each direction could determine the mans life. This description compares to our lives directly; any action that we take could determine our lives forever. This mystery of death is what attracts all of the people below; they are prepared for the worst. The people [gather] in the street, silent (19) as the cops came in their suits blue-gray (7); they watch as the hairy net with its implacable grid was unfolded near the curb and spread out and stretched as the sheet is prepared to receive at birth (20-22). The scene that is described here is one of waiting on the possibility of death. The policemen are working to prevent what could happen, while the bystanders are awaiting a finale, watching the man balance they are merely interested in the aspect of danger and the fear of someone dangling at such a high altitude with no obvious desire to walk away from the edge. The people standing down below are attempting to place themselves into the mind of the an up on the rooftop understand why he is standing on the edge of the building and why he has not yet Jumped. We are left guessing as to what brings the man to spare his life. Was he actually suicidal? Did the policemen convince him not to take his own life? We are never told the reasons for the mans not Jumping from the building; we only know that everything stopped as his body Jerked and he stepped down from the parapet and went toward them (27-29). We are presented with so few details so that we are able to compare the actions of the man to our own previous experiences or actions. The Nans actions were Just as possible as those which he did not take. The outcome could have been different, and the purpose of the story would remain the same. Life is uncertain, and the line between life and death is extremely thin. As the Summer Solstice marked the official beginning of summer, ancient civilizations used this opportunity to celebrate by throwing festivals and enjoying the day together (Dunlap Patch). At these celebrations, participants would have a bonfire to celebrate the sun and its rays and power (Dunlap Patch). These celebrations connect directly with the ending of the poem, when the policemen have adhered around the man and continue to smoke cigarettes that burned like the tiny campfires we lit at night back at the beginning of the world (38-40). Though the ending of the poem can be interpreted in various ways, the relationship between Summer Solstice, New York City and the holiday for which the poem is named is clear to the reader after further analysis. The comparison between life and death has been depicted in various ways throughout literature and all areas of the arts because audiences are drawn to the mysteries behind the characters. We long for the unknown, as it opens a door to our imagination and creativity. We already have an ending to the story in our heads before the characters can present us with a resolution. By using omission of details, Olds allows us to interpret the poem individually to determine our own views of the world and of our lives. Breather. Dir. Mel Gibson. Peer. Mel Gibson. Paramount Pictures, 1995. Film. Cassia, Ron. Summer Solstice: A Brief History of a Midsummers Traditions. Dunlap Patch. N. P. , 21 Jan. 2011. Web. 24 Gag. 2013.. Olds, Sharon. Summer Solstice, New York City. Making Literature Matter. 5th deed. Deed. John Schlitz and John Clifford. Boston: Bedford, 2012. 21-22.